Held at the ACO in Walsh Bay, next to the iconic Sydney Harbour Bridge, Yamaha held an exclusive preview event of our AFC technology.

To build awareness and engage a new market for this technology, we targeted a wide audience including architects, consultants, integrators, venue technical staff and artists to attend the event. Delivering live demonstrations, the goal was to educate attendees on what technology does, a brief technical description on how, the benefits of AFC for venues and artists, and finally, live examples of what it can deliver.

This was done through some live performances from staff on the iconic FS9R acoustic guitar, as well as a 4-piece brass ensemble, demonstrating what the AFC system could achieve in a relatively small concert hall.

With over 40 people in attendance across two sessions, the event was a great success and had very positive feedback from the attendees who, apart from loving the space and location, very much enjoyed experiencing AFC live, and getting an understanding of how it can enhance a physical performance space for all.